Full CV

Ph.D (Literacy Education), Stanford University , 1991

Ed.M (Education), Harvard University , 1981

M.A. (English), University of Illinois , 1980

B.A. (English), Brigham Young University , 1979 , summa cum laude

Academic Positions Held

Current Appointment:

Practice Associate Professor of Corporate Communication, 2004 – present

Director, Center for English Communication , 2006

Previous Appointments:

Area Coordinator, Communication Studies, Singapore Management University, 2001-2002

Assistant Professor, Communication Studies, Singapore Management University,
2000–2003

Other Positions

Senior Lecturer & Lecturer, Dept of English Language and Literature, National University of Singapore, 1991-2000

Area Coordinator, Writing Program in the Core Curriculum , NUS, 1998-2000

Joint Appointment, Core Curriculum and Dept of English Language& Literature, NUS, 1999

Lecturer, Business Communication, English Language Proficiency Unit, NUS., 1981-84, 1988-91

Editorial Activities

Editorial Board; Ad-hoc reviewer, Education Review of Business Communication

Editor, School of Information Systems, SMU (Working Papers)

Reviewer, Journal of Business and Technical Communication

Honours & Awards

SMU-Wharton Research Center Grants, Singapore Management University,
2001 & 2003

Tan Kah Kee Scholarship for Postgraduate Studies, 1988

Valedictorian & Commencement Speaker, College of Humanities,
Brigham Young University, 1979

“Highest Excellence in English,” Brigham Young University, 1979

President’s Scholarship, Brigham Young University, 1977-79

Dean’s List, College of Humanities, Brigham Young University, 1976-1979

Alvira S. Barrett Scholarship, Brigham Young University, 1976

Courses Taught in SMU

Persuasion, The Business of Influence

Organizational Communication

Effective Business Presentations

Communication: Competencies & Strategies

Selected Public Service, Consulting & Professional Activities

Program Advisory Committee Member ( English Programming) Ministry of
Information and the Arts ( 2005-present)

Appointment to MOE General Paper Review Committee, 2007

English Language Curriculum for Tertiary Institutions, Ministry of Education Focus
Group, 2006

Ministry of Education, Singapore, English Language Syllabus for Primary and Secondary Schools Review, 2004

Ministry of Foreign Affairs, Singapore, Writing and Speaking consultant, 2005, 2004, 2002, 2001

Port of Singapore Authority, Business Communication consultant

Foo, Kon & Tan; Electrolux, SE Asia, Business Writing consultant

Research Committee, Association for Business Communication (2002-present)

Undergraduate Studies Committee (Member), Association for Business Communication (2000-2002)

Research Areas

Persuasion in Consumer Contexts

Corporate Communication in Asia-Pacific

Opinion Leadership and Social Influence in Professional Services

Current Projects

Singapore Communication Campaigns

Hearing the Voice of the Customer: A Content Analysis of Consumer Reviews, with Seshan Ramaswami.

Using Mitigations to Disconfirm Expectancies in Consumer Messages , with Michelle Lee.

Variety in Consumer Reviews, with Barbara Kahn (Wharton) & Michelle Lee, under revision.

Selected Book, Journal & Other Publications

Susheela Varghese & S. Abraham (2004), “Book-Length Scholarly Essays as a Hybrid Genre in Science,” Written Communication, 21 (2), 201-231.

Susheela Varghese (2004)“Transforming Language into Business Influence: A Tutorial in Persuasion,” Education Review of Business Communication, 2004. 1 (1).

Desmond Allison, Susheela Varghese and Wu Siew Mei, (1999). “Local Coherence and Its Limits: A Second Look at Second Sentences.” Journal of Second Language Writing, 8 (1), 77-97.

Susheela Varghese & Sunita Anne Abraham, (1998) “Undergraduates Arguing Their Case,” Journal. of Second Language Writing, 7 (3), 287-306.

Susheela Varghese (1998) “Reading and Writing Instruction in Singapore Secondary Schools.” In Language, Education and Society in Singapore: Issues and Trends. Singapore: Times Academic Press.

Susheela Varghese, (1995). Reflectiveness in Text Composing. In Reading and Writing: Implications for Language Education. Singapore: SEAMEO-RELC.

Susheela Varghese (1993) “Monitoring Text Design ” In New Ways in Teaching Reading. Alexandria, VA: TESOL.

Helping Students Use Text to Monitor their Comprehension. (1992) In Reading and Writing in a Multicultural Society. (eds.) A. Kwan-Terry and P. Bodycott, pp. 108- 115, Singapore: Society for Reading and Literacy.