About Global Brands Network
 

The Center on Global Brand Leadership is a partnership of leading business schools in the US, Europe, and Asia to promote new solutions to branding in a global economy and innovative ideas for business organizations.

The mission of the Center is to bring together brand leaders from the world's leading corporations, business schools, and brand consultancies in order to stimulate new research and foster new dialogue to find solutions to the challenges of branding and innovation.

The Center's network consists of almost 3,000 professionals working on issues of branding, from academia, the brand management firms, and a complete range of industries (financial, media, non-profit, consumer durables, packaged goods, technology, etc.). This network includes:

  • the Center's own directors, staff, and researchers
  • executives and managers from sponsoring corporations
  • business faculty and educators at the Center's partner universities
  • academics from universities around the world contributing to conferences and research projects
  • branding and image management firms contributing to conferences & classes
  • corporate managers attending Center events, forums, and workshops
  • business school students working as research assistants in the Center
  • anyone who uses the globalbrands.org web site and other Center resources

 

Please contact the Centers at:

NEW YORK
Center on Global Brand Leadership
Att: David Rogers
Columbia Business School
323 Uris Hall
3022 Broadway
New York , NY 10027
USA

New York phone: +1 212 854 0109
New York fax: +1 212 854 3762
drogers@globalbrands.org
 
MUNICH
Center on Global Brand Leadership
Attn: Anton Meyer
Ludwig-Maximilians Universität München
Institute of Marketing
Ludwigstr. 28 - RückgebSude, 3. OG
80539 München
Germany

Munich phone: +49 89 2180 3321
Munich fax: +49 89 2180 3322
ameyer@globalbrands.org
 
BARCELONA/MADRID
Biatriz Soler Bigas
bsoler@globalbrands.org
 
HONG KONG
Yigang Pan
Professor of Marketing
School of Business
The University of Hong Kong
Pokfulam Road , Hong Kong
CHINA

Hong Kong phone: (852) 2857 8345
Hong Kong fax: (852) 2858 5614
ypan@globalbrands.org
 
SEOUL
Dae Ryun Chang
B&B Marketing Center
Yonsei Management Research Centre
Yonsei University
Sudaemungu Shinchondong
134 Seoul , Korea

Seoul phone: 82-2-2123-3376
Seoul fax: 82-2-362-4577
drchang@globalbrands.org
 
SINGAPORE
John Davis
Centre for Marketing Excellence
Singapore Management University
Lee Kong Chian School of Business
50 Stamford Road
Singapore 178899

Singapore phone: +(65) 6828 0742
Singapore fax: +(65) 6828 0777
johndavis@smu.edu.sg

For information about the Global Brands Network, please click: http://www.globalbrands.org/


Last updated on 29 November, 2007 by Lee Kong Chian School of Business.